About Us
DeVa Communications is a full-service creative agency with a focus in three major areas:

• Marketing & communications with a specialty in packaging & branded product lines
• Strategic services
• Branding & corporate identity

Our strategic, creative designs and powerful copywriting are produced in a myriad of applications, including:

• Packaging & branded product lines
• Print media
• 3-D applications
• Digital media

Creative with a Strategic & Marketing Approach
Our approach is simple, but complex. We look at each project with a fresh perspective, imagining the blank page to emanate a creatively positioned, clear and concise message. Our goal is to create design solutions that are memorable as well as practical and deliver effective communication, while keeping in line with a client's strategies and objectives. The creative design and message must be able to live on its own, whether on a brochure or on a brand’s packaging. The graphic identity must visually communicate the message and the personality of the brand.

We work closely with our valued clients sharing our hard work, collective wisdom, talent and experience to deliver a successful end result that translates into business for our clients.  We believe in creative design that gets results!

Marketing & Communications
From corporate brochures, direct mail and print ads to comprehensive marketing campaigns, which include creative elements across many media applications, DeVa offers clients clean, memorable and strategic business-oriented design solutions.  Because we are an agency with a marketing focus, we have the capability to recommend, develop and write a strategic plan or campaign that will bring value to the client. Our concept and approach is fresh, informative and persuasive with a strict attention to detail.

Packaging
Packaging makes the product recognizable and noticeable, which is essential to reaching your audience and getting them to respond. Our clients have dramatically increased sales with new alluring packaging. Packaging must be informative, consistent and persuasive, all of which are key to “branding” and brand recognition.  In an increasingly noisy and crowded marketplace, a product must stand out on the shelf in order to compete. We have developed packaging and point-of-purchase displays for a wide range of industries including toys, housewares, collectibles, automotive and entertainment.

Branded Product Lines
DeVa developed branded product lines for the Hard Rock Hotel, which is a classic example of creating a separate revenue stream beyond its core business of hospitality.  In addition to supporting brand recognition, this retail line, which was initiated in 1995, has inspired international collectibility and continues to sell year after year.  Branded merchandise serves many purposes for a company, including company store, employee incentives and promotional giveaways.  DeVa has also designed branded product lines for The Cheesecake Factory and Southern California Gas Company, among others.

Strategic Services
Our clients rely on our expertise to assist them in strategically meeting their annual marketing goals and budgets.  We analyze their needs and recommend a plan of action.  Typically, a client could have many projects they need completed, such as product packaging, catalogs, sales and marketing materials, trade show needs, websites and updates to their website, logo refinements, style guide, consumer advertising, etc. With our experience and expertise, we work with our clients to strategize and plan for their overall marketing needs.

Brand Positioning
We assist companies in refocusing their brand positioning in the market by performing an in-depth brand analysis in order to “organize” all elements into a systematic approach with a directive that is easily followed. In refining a corporate identity system, our goal is to refresh and update existing brands so they can compete and attract new audiences.

Branding & Corporate Identity
Branding is a broad term that encompasses a wide spectrum of strategic and creative elements that cohesively form the foundation of a brand’s vision.  In today's increasingly sophisticated and highly segmented marketplace, creating integrated communications that focus on building business is a key element to our strategic approach. Whether it is a marketing campaign, print advertisement, newsletter, product package, building signage or internal corporate communication, all must be cohesively consistent.

Strategic & Creative Services

Strategic Services
• Strategic planning & recommendations
• Market research
• Marketing planning, objectives & budgeting
• Brand platform analysis

Branding & Corporate Identity
• Naming of product, service & company
• New branding design
• Updates of existing brands
• Corporate identity systems
• Graphic standards & corporate style guides

Marketing & Communications
• Project management
• Conceptual development of campaigns
• Content development
• Copywriting & editorial services
• Photography art direction
• Print prepress & production
• Print management & quality control?

Print Applications
• Collateral systems
• Sales & marketing materials
• Catalogs
• Direct mail
• Newsletters
• Public relations media kits
• Print advertising
• Outdoor advertising
• Trade, art & children's books
• Annual reports

Packaging & Product Design
• Package design
• Product development
• Point-of-Purchase displays

3-D Applications
• Signage, both interior & exterior
• Tradeshows, events, retail environments

Digital Applications
• Website design & implementation
• Email publications
• E-newsletters
• PowerPoint presentations
• Video production in digital format